5 blogging best practices we’re going to look at 10 essential blogging tips for complete beginners
#1 Quality Content – 5 Blogging Best Practices
the very first one and by far the most important is to have or create great content that might be useful for the users and this is more important than all the other factors in blogging combined have great content.
Now you might be wondering what does great content means there’s an excellent article get out here on the KISSmetrics blog with 9 ingredients that make great content and I really like it I’m not going to cover them all.
#2 Search Engine Optimization – Blogging Best Practices
number two is to have solid search engine optimization that means that you configure your site in such a way that Google finds it easy to catalog your content.
Once Google knows what your content is about and what it has in it, it will be able to know who should see it and who it should have to be present in search engines this site is moz.com and this article is the beginner’s guide to SEO search engine optimization and it’s a wonderful article about how things that you can do has to make your site better prepared while a visit from google.
number three make it accessible an accessible means that it’s usable by a wide variety or range of people who may have not to use it in the way that you intended people with color blindness or total blindness or the people who aren’t able to use a good mouse there is a wonderful article states or showing some examples of what is bad accessibility things like insufficient color contrast.
This is difficult for those people with weak eyes and there’s a number of the tool here to help you fix it issues with keyboard navigation alternative text for images for people who can’t see there are many more there are lots to learn about accessibility and if this interests you, I suggest you read up on it.
#4 Mobile Friendly – Blogging Best Practices
number four make it more mobile-friendly more and more people are now browsing the web on their phones and your site should have to be easily readable on a phone the browser I’m using here is Chrome and if you right-click and go to inspect and then there’s a button right here that looks like a little phone and if you click it it will show your site as if it were on a phone and we can grab this little bar here and slide it down.
So that we can see more but this is what it looks like on an iPhone 7 this site has a few problems with is the title it’s a little too large to have but the navigation is easy to find and the search bar works but you can choose other phones as well and then you can also make some rotation to it so right here in chrome you’re able to test multiple mobile devices.
#5 HTTPS Secure SSL – Blogging Best Practices
number five use HTTP Google loves this HTTP is a secure protocol for moving your website around the internet let me show you what it looks like and this site that we looked at just a moment ago is also using HTTPS and you can see it right here in the browser bar and the very right next to it is a green lock and it says or states secure not all sites use HTTPS it used to be that people only did.
If they were doing e-commerce on the site or something that required encryption these days people are using it for just about every web site and Google approves and so it boosts your ranking in the search results if you’re using HTTPS it also used to be very expensive nowadays but these days there’s a thing which is called let’s encrypt which does it for free to use and there is a list of all of the hosts in the world which has been providing let’s encrypt for free.
#6 Encouraged Comments – Blogging Best Practices
number six is encouraged comments conversation on your webs can drive an enormous amount of traffic and you may learn some great new things about your own content herein WordPress in the left column under settings discussion at the top of the page is a checkbox to allow people to post comments on new articles and note that it says these settings may be overridden for individual articles.
#7 Fight Spam – Blogging Best Practices
number seven fights spam when you open up comments you will get spam on your site and negative spam can hurt you just as much as the number of positive comments can help you and make better user-friendly content, fortunately, there’s a great way to deal with there’s a plugin for WordPress called Akismet.
kismet has been running on this site for a couple of years and has blocked over 7,500 spam messages in the last six months and over 32,000 all-time now in that time there have only been three false positives and 73 missed spam out of 32,000 that’s pretty great you can read about kismet at its own website here and the prices range anywhere from free to as much as you want to pay.
#8 Cross-Promote – Blogging Best Practices
number eight cross-promote on social media automatically you want to be sure before going to cross-promote on social media but it can be tedious after you’ve posted a blog post to go to Twitter and then the Facebook and then the LinkedIn and then the Instagram and then the Tumblr and all those other sites and do another post pointing back to yours, fortunately, there are tools that do this for you automatically this plug-in is called post promoter Pro.
and right in your own website you can tell it to cross-post to all of the social networks for you it does good tracking it’s easy and if you’re doing e-commerce it can even help visualize your sales furthermore it’s created and supported by just one guy and his name is Chris anyone you buy his plugin you help support this family.
#9 Email Subscription – Blogging Best Practices
number 9 allows people to subscribe to your posts via email some people simply like to get their content in their email delivered to them so they don’t have to go out and hunt it down fortunately there’s a plug-in to allow your blog to email people your blog posts.
Post-Matic allows people to sign up to your blog to get your posts via email it’s very simple it just puts a form in your sidebar they put in their email address and then they start getting your blog posts.
#10 Use Images – Blogging Best Practices
number 10 uses images for visual appeal people respond to images far more than they respond to text and a good image can draw them into your text this is a very great article from orbit media studios which is about how to use images and the advantages that they provide to you not only is their emotional appeal but there’s some science in here.
for example in this picture when the woman is looking at the camera 6% of 200 test subjects look at the product but when the woman is looking at the product 84% of the test subjects who looked at the product in this article will help you think through things like that and if you’re looking for some great images.
I strongly recommend unsplash.com there are over 50,000 free photos on the site and they’re great for every topic you can imagine there are collections in which there are good places to explore and you can narrow your search by even more and there we have 10 essential blogging tips.
I hope that they can help you make your blog have great success in your blogging career.